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About This Course
What you will learn - Enhance Your Branding with the Help of Social Media!
  • Describe various social media platforms and identify what platforms fit your brand.
  • Communicate effectively over social media.
  • Deal with negative feedback and criticism.
  • Create a social media playbook to guide brand ambassadors.
  • Describe features of some of the key social media sites, including Facebook, LinkedIn, and Twitter.
  • Decide whether a blog adds value to a social media plan.
  • Speak about specialty sites and social medial management tools.
  • Stay on top of social media trends and adjust your plan as the online world evolves.

  • Enjoy BIG Savings with our Building a Brand on Social Media Online Bundle, 3 Certificate Courses

    1. Building a Brand on Social Media

    2. Marketing with Social Media

    3. Basic Internet Marketing


    1. Building a Brand on Social Media: Learn the Basics of Social Media Branding

    Social Media is now firmly embedded in our cultural psyche and our corporate way of life. You can get a grip on the best ways to exploit various social media platforms with this comprehensive course.

    In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan.


    2. Marketing with Social Media: Take Your Social Media Marketing To The Next Level

    Social media remains an evolving aspect of our daily lives in addition to being a part of our businesses. If you understand the basics of social media, this course will give you ways to add it to your marketing plan.

    In this course, you will learn how to develop a social media marketing plan as a part of an overall marketing strategy, determine who should be on your team, and choose how you will measure what is taking place. In addition, you will learn about blogging, explore some of the major social media sites (such as LinkedIn, Twitter, and Facebook), and look at how specialty sites and social media management tools can take your social media marketing to the next level.


    3. Basic Internet Marketing: Learn How To Market Online

    If your customers on the Internet, then you should be too. This course will show you where to start. It is ideal for business owners and people new to marketing who want to learn the basics of Internet marketing.

    In this course, you will learn how to market online, where your target market is, and what results you are getting. You will also learn about search engine optimization, e-mail campaigns, pay per click advertising, and more.


    Receive Lifetime Access to Course Materials, so you can review at any time.

    For comprehensive information on units of study click the units of study tab above.

    This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today

    Course Fast Facts:

    1. All courses are easy to follow and understand
    2. Only 6 to 8 hours of study is required per course
    3. Unlimited lifetime access to course materials
    4. Study as many courses as you want
    5. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
    6. You can study from home or at work, at your own pace, in your own time
    7. Certificates 

    Course Delivery

    Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.

    Recognition & Accreditation

    The courses offered by Courses For Success are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. Courses For Success is committed to high completion rates and therefore 100% student satisfaction.


    Show More Hide
    Units of Study

    Receive Lifetime Access to Course Materials, so you can review at any time.

    Building a Brand on Social Media  3 Course Bundle includes the following courses, below is a summary of each course: 

    Course 1 - Certificate in Building a Brand on Social Media Online Course

    Session 1: Course Overview

    • Learning Objectives
    • Pre-Assignment
    • Pre-Course Assessment

     Session 2: Defining the Terms

    • What is Branding?
    • What’s in a Brand?
    • What is Social Media?
    • The Rise of Social Media
    • What is Social Media Branding?

     Session 3: Building Your Social Media Branding Strategy

    • Key Ingredients for Your Branding Strategy
    • What Do You Want the Brand to Say?
    • What is the Brand Saying Now?
    • How Will the Brand Come to Life?
    • What Resources Will We Have?
    • How Will We Evaluate Our Progress?
    • Pre-Assignment Review

     Session 4: Identifying Your Social Media Audience

    • Building an Audience Profile

     Session 5: The Key Social Media Platforms

    • Choosing the Right Platform for Your Brand
    • Making Connections
    • Looking at the Options

     Session 6: Creating Brand-Focused Messages

    • What’s In a Message?
    • Looking at the Messages, Part One
    • Looking at the Messages, Part Two
    • Looking at the Messages, Part Three
    • Making Connections
    • Dealing with Negative Feedback, Part One
    • Dealing with Negative Feedback, Part Two
    • Case Study: United Breaks Guitars… And Their Brand
    • If You Break It, Then Fix It

     Session 7: Building Customer Trust

    • Making Connections

     Session 8: Developing a Communication Strategy

    • Developing Social Media Guidelines for Your Brand
    • Making Connections
    • Letting Others Speak For You
    • Case Study: The Fiskateers
    • Building Partnerships

     Session 9: Reviewing and Revising

    • Evaluation Tools
    • Signs of Trouble
    • Choosing a Course of Action

     Session 10: A Personal Action Plan

    • Starting Point
    • Where I Want to Go
    • How I Will Get There

    Course 2 - Certificate in Marketing with Social Media Online Course

    Session 1: Course Overview

    •     Learning Objectives
    •     Important Note
    •     Pre-Assignment

    Session 2: Getting Started

    •     What is Social Media
    •     Pre-Assignment Review

    Session 3: Understanding the Marketing Mix

    •     The Five Ps and Social Media
    •     Product
    •     Price
    •     Place
    •     Promotion
    •     Packaging
    •     Exercise Your Muscle

    Session 4: Developing a Social Media Plan

    •     Things to Think About
    •     Stretch
    •     Build a Community
    •     Watch Out for Social Media Experts
    •     Be There
    •     Find Your Customers
    •     Be a Person
    •     Follow Others
    •     Utilization Guidelines
    •     Expanding Your Digital Presence
    •     Social Media Plan Worksheet
    •     Basic Information
    •     Campaign Budget
    •     Campaign Objectives
    •     Competitive Analysis
    •     Important Notes
    •     Whats the Value
    •     Cost Per Lead

    Session 5: Building Your Social Media Team

    •     Building the Team
    •     Making Connections
    •     The Community

    Session 6: Using Social Media to Build Internal Communities

    •     Internal Communities
    •     Options for Internal Communities
    •     Make it Work

    Session 7: Analyzing Your Impact with Metrics

    •     Useful Metrics
    •     Understanding Metrics
    •     Timing is Everything
    •     Timing Tips
    •     Target Market Worksheet

    Session 8: Keeping on Top of the Trends

    •     The Times are A-Changing
    •     Case Study Google+
    •     Making Connections

    Session 9: Damage Control

    •     Thats Not Good!
    •     What It Means For You
    •     Case Study United Breaks Guitars
    •     Get Smart

    Session 10: Using Facebook

    •     Getting Started
    •     First Steps
    •     Next Steps
    •     Due Diligence
    •     Now You Can!
    •     Building Your Community
    •     Taking it Further
    •     Making Connections

    Session 11: Using LinkedIn

    •     LinkedIn Essentials
    •     Setting Up Your Account
    •     Connecting to Others
    •     Using Groups

    Session 12: Using Twitter

    •     Tweeting
    •     Getting Started with Twitter
    •     Hashtags
    •     Re-Tweets
    •     Your Name
    •     Making it Memorable
    •     Using Lists

    Session 13: Building a Blog

    •     To Blog or Not To Blog
    •     Blogging Basics
    •     Blog Rules
    •     Help People Find You
    •     What Will I Write About
    •     Planning Your Blog
    •     Vlogs and YouTube

    Session 14: Using Specialty Sites

    •     Introduction
    •     Yammer
    •     Pinterest
    •     SnapGuide
    •     Staying in the Loop

    Session 15: Using Social Media Management Tools

    •     Introduction
    •     TweetDeck
    •     HootSuite
    •     Posterous
    •     Salesforce Radian6

    Session 16: Launching Your Plan

    •     Pulling Everything Together
    •     Preparing for Delivery or Upgrade

    Session 17: A Personal Action Plan

    •     Starting Point
    •     Where I Want to Go
    •     How I Will Get There

    Course 3 - Certificate in Basic Internet Marketing Online Course

    Session 1: Course Overview

    • Learning Objectives
    • Pre-Assignment
    • Internet Marketing Plan Worksheet
    • Pre-Course Assessment

     Session 2: What is Internet Marketing?

    • What it Looks Like
    • Sample Site Structure
    • Making Connections
    • Popular Strategies
    • Web Design and Development
    • Affiliate Programs
    • E-mail Marketing
    • Using Social Media
    • Search Engine Optimization (SEO)

     Session 3: Creating an Internet Marketing Plan

    • Leveraging What You Already Have
    • The Marketing Cycle
    • Making Our Way through the Marketing Process
    • Stage Two: Analyzing the Competition and Yourself
    • Stage Three: Analyzing Distribution Channels
    • Stage Four: Creating a Marketing Plan
    • Stages Five and Six: Implement, Evaluate, Review, and Revise

     Session 4: Extending Your Influence

    • Sharing Messages
    • Understanding Community
    • Making Connections
    • Making it Real
    • Making it Real

     Session 5: E-mail Marketing

    • You Can Do It!
    • A Cautionary Note
    • Using a Distribution Service
    • Getting Your Message Out
    • Distribution Services, Part Two
    • Keep it Rich

     Session 6: Search Engine Optimization (SEO)

    • What is SEO?
    • Understanding Search
    • Natural and Organic Searches
    • Paid Searches
    • What is a URL?
    • About Pinging
    • The Search Engines
    • Bing
    • Yahoo
    • Google
    • Alternative Search
    • Making Connections
    • Optimizing Keywords
    • Keywords, Search Terms, and Tags
    • Metatags
    • Source Code Sample
    • Tips and Tricks
    • Making Connections
    • Working With Others
    • Making Connections
    • Monitoring Search Engine Ranking
    • Improving Traffic

     Session 7: Advertising Online

    • What is Advertising?
    • Understanding Pay Per Click Ads
    • More About Pay Per Click Ads
    • What Service Should I Use?
    • Set Up an Account
    • Choose Keywords
    • Write Your Ad
    • Set the Limits
    • Making Commitments

     Session 8: A Personal Action Plan

    • Starting Point
    • Where I Want to Go
    • How I Will Get There
    Requirements

    Entry requirements

    Students must have basic literacy and numeracy skills.

    Minimum education

    Open entry. Previous schooling and academic achievements are not required for entry into this course.

    Computer requirements

    Students will need access to a computer and the internet.

    Minimum specifications for the computer are:

    Windows:

    Microsoft Windows XP, or laterModern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

    MAC/iOS

    OSX/iOS 6 or laterModern and up to date Browser (Firefox, Chrome, Safari)

    All systems

    Internet bandwidth of 1Mb or fasterFlash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

    Students will also need access the following applications:

    Adobe Acrobat Reader

    Requirements

    Entry requirements:

    Students must have basic literacy and numeracy skills.


    Minimum education:

    Open entry. Previous schooling and academic achievements are not required for entry into this course.


    Device requirements:

    Students will need access to a computer/any device and the internet.

    FAQS

    1.  Who are Courses For Success?

    Courses For Success is a course platform that started in 2008
    with 5 courses, since then we have grown to over 10,000 online courses.

    Our courses span across the following categories:

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    2.  Is there a refund/cancellation policy?

    Yes, we have a 7-day money-back refund policy.

    3.  What is the FREE Personal Success Training Program?

    The Personal Success Training Program
    was developed by Courses For Success to help our customers achieve
    success. Currently, we are offering this program for FREE with every
    course or bundle purchase this month. This is a limited time offer!

    4.  Are there any requirements to study this course?

    No,
    anyone who has an interest in learning more about this subject matter
    is encouraged to take our course. There are no entry requirements to
    take this course.

    5.  Do I require to have finished high school to complete this course?

    No,
    you do not require a High School Diploma or to have finished school to
    study this course, this course is open to anyone who would like to take
    this course.

    6.  What if English is not my first language?

    This
    course is provided in English, however, due to the digital nature of
    our training, you can take your time studying the material and make use
    of tools such as google translate and Grammarly.

    7.  Is this course online or conducted in person?

    All our courses are accessible online on any device. You may complete them at your own pace and at your own time.

    8.  How do I receive my course?

    After
    you have completed the payment, you will receive a confirmation email
    and tax receipt. You will also receive an email containing your course
    login details (username and password), as well as instructions on how to
    access and log in to your course via the internet with any device,
    please check your junk/spam folder in the event that you do not receive
    the email.

    9.  When does this course start?

    Providing
    you have internet access you can start this course whenever you like,
    just go to the login page and insert your username and password and you
    can access the online material.

    10.  What is online learning like?

    Online learning is easy, if not easier than a traditional academic situation.
    By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace.

    Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.

    11.  What computer skills do I need for my course?

    You
    don't need to be a computer expert to succeed with our online training,
    but you should be comfortable typing, using the internet and be capable
    of using common software (such as Microsoft word).

    12.  How long will you have access to the online course?

    The majority of our courses have unlimited lifetime access, meaning you can access this course whenever you want.

    Please also check the course summary, as a small selection of courses have limited access.

    13.  How long will my course take?

    Course duration, is listed under Course Summary

    14.  Do I need to buy textbooks?

    All the required material for your course is included in the online system, you do not need to buy anything else.

    15.  Is the course interactive?

    Yes, all our courses are interactive.

    16.  Is there an assessment or exam?

    Yes,
    you will be required to complete a multiple-choice test online at the
    end of your course, you can do this test as many times as you require.

    17.  What type of certificate will I receive?

    You
    will receive a Certificate of Completion that is applicable worldwide,
    which demonstrates your commitment to learning new skills. You can share
    the certificate with your friends, relatives, co-workers and employers.
    Also, include it in your resume/CV, professional social media profiles
    and job applications.

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    19.  Am I guaranteed to get a job with this certificate?

    This course will give you the skills you need to help you obtain employment, but it’s up to you if you get the job or not.

    20.  How will this course assist me with my career?

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    and completing this course will show employers that you have the
    knowledge in this field, additionally you will gain more confidence in
    this area of expertise.

    21.  How long is the certificate valid for?

    The Certificates are valid for life and do not need renewing. 

    22.  Can I take more than one course at a time?

    Courses
    are studied online at your own pace and you are free to study as many
    or as few courses as you wish, we also offer online course bundles that
    allow you to save on additional courses so that you may get all the
    topics related to your training goals in one go.

    23.  What are the Payment Methods available? Is there a payment plan?

    We accept payments via PayPal, Credit Card and Bank Transfer.

    Payment Plans: We have partnered with Partial.ly, to offer our own in house payment plan. Everyone is Pre-Approved, providing the initial deposit is paid in full.

    To pay via bank transfer contact us info@coursesforsuccess.com

    24.  Can I purchase for multiple people?

    Yes, you can do this by purchasing individually via website or send us a request via email at info@coursesforsuccess.com

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    you can customize your own bundle. Please send us the complete list
    with the exact course link of the courses you'd like to bundle up via
    email info@coursesforsuccess.com and we will create them for you. *Each course access, time of completion and certification varies depending on the course type.

    28.  How will I contact Courses For Success if I have any questions?

    You can contact our support team, at any time through live chat on our website, or email at info@coursesforsuccess.com, or by calling one of our phone numbers depending on which country you are in.  

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    The Personal Success Training Program Helps You Stay Focused To Achieve Your Goals!

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    • Get where you want to be in life.

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    Course Bundles

    Looking for specific training for yourself or employees. Choose from our Course Bundles below or build you own Bundle, by adding more courses to your cart. Choose different courses or the same course for multiple staff members and receive volume discounts at checkout.

    Course Bundles

    3-DAY SALE

    Building a Brand on Social Media Online Bundle, 3 Certificate Courses

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    Original price USD $1,197
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    Learn the Basics of Social Media Branding

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    Course Summary

    • Delivery: Online
    • Access: Unlimited Lifetime
    • Time: Study at your own pace
    • Duration: 6 to 8 hours per course
    • Assessments: Yes
    • Qualification: Certificate
    About This Course
    What you will learn - Enhance Your Branding with the Help of Social Media!
  • Describe various social media platforms and identify what platforms fit your brand.
  • Communicate effectively over social media.
  • Deal with negative feedback and criticism.
  • Create a social media playbook to guide brand ambassadors.
  • Describe features of some of the key social media sites, including Facebook, LinkedIn, and Twitter.
  • Decide whether a blog adds value to a social media plan.
  • Speak about specialty sites and social medial management tools.
  • Stay on top of social media trends and adjust your plan as the online world evolves.

  • Enjoy BIG Savings with our Building a Brand on Social Media Online Bundle, 3 Certificate Courses

    1. Building a Brand on Social Media

    2. Marketing with Social Media

    3. Basic Internet Marketing


    1. Building a Brand on Social Media: Learn the Basics of Social Media Branding

    Social Media is now firmly embedded in our cultural psyche and our corporate way of life. You can get a grip on the best ways to exploit various social media platforms with this comprehensive course.

    In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan.


    2. Marketing with Social Media: Take Your Social Media Marketing To The Next Level

    Social media remains an evolving aspect of our daily lives in addition to being a part of our businesses. If you understand the basics of social media, this course will give you ways to add it to your marketing plan.

    In this course, you will learn how to develop a social media marketing plan as a part of an overall marketing strategy, determine who should be on your team, and choose how you will measure what is taking place. In addition, you will learn about blogging, explore some of the major social media sites (such as LinkedIn, Twitter, and Facebook), and look at how specialty sites and social media management tools can take your social media marketing to the next level.


    3. Basic Internet Marketing: Learn How To Market Online

    If your customers on the Internet, then you should be too. This course will show you where to start. It is ideal for business owners and people new to marketing who want to learn the basics of Internet marketing.

    In this course, you will learn how to market online, where your target market is, and what results you are getting. You will also learn about search engine optimization, e-mail campaigns, pay per click advertising, and more.


    Receive Lifetime Access to Course Materials, so you can review at any time.

    For comprehensive information on units of study click the units of study tab above.

    This is an incredible opportunity to invest in yourself and your future, sharpen your training skills and learn what it takes to create your own success with Courses For Success Today

    Course Fast Facts:

    1. All courses are easy to follow and understand
    2. Only 6 to 8 hours of study is required per course
    3. Unlimited lifetime access to course materials
    4. Study as many courses as you want
    5. Delivered 100% on-line and accessible 24/7 from any computer or smartphone
    6. You can study from home or at work, at your own pace, in your own time
    7. Certificates 

    Course Delivery

    Courses are accessed online via our learning management system by any device including PC, MAC, tablet or Smart Phone.

    Recognition & Accreditation

    The courses offered by Courses For Success are unique as they are taught in a step by step process enabling students to complete them quickly and easily, so that you can obtain your qualification sooner. All students who complete the course receive a certificate of completion. Courses For Success is committed to high completion rates and therefore 100% student satisfaction.


    Show More Hide
    Units of Study

    Receive Lifetime Access to Course Materials, so you can review at any time.

    Building a Brand on Social Media  3 Course Bundle includes the following courses, below is a summary of each course: 

    Course 1 - Certificate in Building a Brand on Social Media Online Course

    Session 1: Course Overview

    • Learning Objectives
    • Pre-Assignment
    • Pre-Course Assessment

     Session 2: Defining the Terms

    • What is Branding?
    • What’s in a Brand?
    • What is Social Media?
    • The Rise of Social Media
    • What is Social Media Branding?

     Session 3: Building Your Social Media Branding Strategy

    • Key Ingredients for Your Branding Strategy
    • What Do You Want the Brand to Say?
    • What is the Brand Saying Now?
    • How Will the Brand Come to Life?
    • What Resources Will We Have?
    • How Will We Evaluate Our Progress?
    • Pre-Assignment Review

     Session 4: Identifying Your Social Media Audience

    • Building an Audience Profile

     Session 5: The Key Social Media Platforms

    • Choosing the Right Platform for Your Brand
    • Making Connections
    • Looking at the Options

     Session 6: Creating Brand-Focused Messages

    • What’s In a Message?
    • Looking at the Messages, Part One
    • Looking at the Messages, Part Two
    • Looking at the Messages, Part Three
    • Making Connections
    • Dealing with Negative Feedback, Part One
    • Dealing with Negative Feedback, Part Two
    • Case Study: United Breaks Guitars… And Their Brand
    • If You Break It, Then Fix It

     Session 7: Building Customer Trust

    • Making Connections

     Session 8: Developing a Communication Strategy

    • Developing Social Media Guidelines for Your Brand
    • Making Connections
    • Letting Others Speak For You
    • Case Study: The Fiskateers
    • Building Partnerships

     Session 9: Reviewing and Revising

    • Evaluation Tools
    • Signs of Trouble
    • Choosing a Course of Action

     Session 10: A Personal Action Plan

    • Starting Point
    • Where I Want to Go
    • How I Will Get There

    Course 2 - Certificate in Marketing with Social Media Online Course

    Session 1: Course Overview

    •     Learning Objectives
    •     Important Note
    •     Pre-Assignment

    Session 2: Getting Started

    •     What is Social Media
    •     Pre-Assignment Review

    Session 3: Understanding the Marketing Mix

    •     The Five Ps and Social Media
    •     Product
    •     Price
    •     Place
    •     Promotion
    •     Packaging
    •     Exercise Your Muscle

    Session 4: Developing a Social Media Plan

    •     Things to Think About
    •     Stretch
    •     Build a Community
    •     Watch Out for Social Media Experts
    •     Be There
    •     Find Your Customers
    •     Be a Person
    •     Follow Others
    •     Utilization Guidelines
    •     Expanding Your Digital Presence
    •     Social Media Plan Worksheet
    •     Basic Information
    •     Campaign Budget
    •     Campaign Objectives
    •     Competitive Analysis
    •     Important Notes
    •     Whats the Value
    •     Cost Per Lead

    Session 5: Building Your Social Media Team

    •     Building the Team
    •     Making Connections
    •     The Community

    Session 6: Using Social Media to Build Internal Communities

    •     Internal Communities
    •     Options for Internal Communities
    •     Make it Work

    Session 7: Analyzing Your Impact with Metrics

    •     Useful Metrics
    •     Understanding Metrics
    •     Timing is Everything
    •     Timing Tips
    •     Target Market Worksheet

    Session 8: Keeping on Top of the Trends

    •     The Times are A-Changing
    •     Case Study Google+
    •     Making Connections

    Session 9: Damage Control

    •     Thats Not Good!
    •     What It Means For You
    •     Case Study United Breaks Guitars
    •     Get Smart

    Session 10: Using Facebook

    •     Getting Started
    •     First Steps
    •     Next Steps
    •     Due Diligence
    •     Now You Can!
    •     Building Your Community
    •     Taking it Further
    •     Making Connections

    Session 11: Using LinkedIn

    •     LinkedIn Essentials
    •     Setting Up Your Account
    •     Connecting to Others
    •     Using Groups

    Session 12: Using Twitter

    •     Tweeting
    •     Getting Started with Twitter
    •     Hashtags
    •     Re-Tweets
    •     Your Name
    •     Making it Memorable
    •     Using Lists

    Session 13: Building a Blog

    •     To Blog or Not To Blog
    •     Blogging Basics
    •     Blog Rules
    •     Help People Find You
    •     What Will I Write About
    •     Planning Your Blog
    •     Vlogs and YouTube

    Session 14: Using Specialty Sites

    •     Introduction
    •     Yammer
    •     Pinterest
    •     SnapGuide
    •     Staying in the Loop

    Session 15: Using Social Media Management Tools

    •     Introduction
    •     TweetDeck
    •     HootSuite
    •     Posterous
    •     Salesforce Radian6

    Session 16: Launching Your Plan

    •     Pulling Everything Together
    •     Preparing for Delivery or Upgrade

    Session 17: A Personal Action Plan

    •     Starting Point
    •     Where I Want to Go
    •     How I Will Get There

    Course 3 - Certificate in Basic Internet Marketing Online Course

    Session 1: Course Overview

    • Learning Objectives
    • Pre-Assignment
    • Internet Marketing Plan Worksheet
    • Pre-Course Assessment

     Session 2: What is Internet Marketing?

    • What it Looks Like
    • Sample Site Structure
    • Making Connections
    • Popular Strategies
    • Web Design and Development
    • Affiliate Programs
    • E-mail Marketing
    • Using Social Media
    • Search Engine Optimization (SEO)

     Session 3: Creating an Internet Marketing Plan

    • Leveraging What You Already Have
    • The Marketing Cycle
    • Making Our Way through the Marketing Process
    • Stage Two: Analyzing the Competition and Yourself
    • Stage Three: Analyzing Distribution Channels
    • Stage Four: Creating a Marketing Plan
    • Stages Five and Six: Implement, Evaluate, Review, and Revise

     Session 4: Extending Your Influence

    • Sharing Messages
    • Understanding Community
    • Making Connections
    • Making it Real
    • Making it Real

     Session 5: E-mail Marketing

    • You Can Do It!
    • A Cautionary Note
    • Using a Distribution Service
    • Getting Your Message Out
    • Distribution Services, Part Two
    • Keep it Rich

     Session 6: Search Engine Optimization (SEO)

    • What is SEO?
    • Understanding Search
    • Natural and Organic Searches
    • Paid Searches
    • What is a URL?
    • About Pinging
    • The Search Engines
    • Bing
    • Yahoo
    • Google
    • Alternative Search
    • Making Connections
    • Optimizing Keywords
    • Keywords, Search Terms, and Tags
    • Metatags
    • Source Code Sample
    • Tips and Tricks
    • Making Connections
    • Working With Others
    • Making Connections
    • Monitoring Search Engine Ranking
    • Improving Traffic

     Session 7: Advertising Online

    • What is Advertising?
    • Understanding Pay Per Click Ads
    • More About Pay Per Click Ads
    • What Service Should I Use?
    • Set Up an Account
    • Choose Keywords
    • Write Your Ad
    • Set the Limits
    • Making Commitments

     Session 8: A Personal Action Plan

    • Starting Point
    • Where I Want to Go
    • How I Will Get There
    Requirements

    Entry requirements

    Students must have basic literacy and numeracy skills.

    Minimum education

    Open entry. Previous schooling and academic achievements are not required for entry into this course.

    Computer requirements

    Students will need access to a computer and the internet.

    Minimum specifications for the computer are:

    Windows:

    Microsoft Windows XP, or laterModern and up to date Browser (Internet Explorer 8 or later, Firefox, Chrome, Safari)

    MAC/iOS

    OSX/iOS 6 or laterModern and up to date Browser (Firefox, Chrome, Safari)

    All systems

    Internet bandwidth of 1Mb or fasterFlash player or a browser with HTML5 video capabilities(Currently Internet Explorer 9, Firefox, Chrome, Safari)

    Students will also need access the following applications:

    Adobe Acrobat Reader

    Requirements

    Entry requirements:

    Students must have basic literacy and numeracy skills.


    Minimum education:

    Open entry. Previous schooling and academic achievements are not required for entry into this course.


    Device requirements:

    Students will need access to a computer/any device and the internet.

    FAQS

    1.  Who are Courses For Success?

    Courses For Success is a course platform that started in 2008
    with 5 courses, since then we have grown to over 10,000 online courses.

    Our courses span across the following categories:

    •Animal    

    •Beauty    

    •Business    

    •Health & Fitness     

    •Finance

    •Lifestyle    

    •IT & Software    

    •Personal Development

    •Teaching & Academics

    2.  Is there a refund/cancellation policy?

    Yes, we have a 7-day money-back refund policy.

    3.  What is the FREE Personal Success Training Program?

    The Personal Success Training Program
    was developed by Courses For Success to help our customers achieve
    success. Currently, we are offering this program for FREE with every
    course or bundle purchase this month. This is a limited time offer!

    4.  Are there any requirements to study this course?

    No,
    anyone who has an interest in learning more about this subject matter
    is encouraged to take our course. There are no entry requirements to
    take this course.

    5.  Do I require to have finished high school to complete this course?

    No,
    you do not require a High School Diploma or to have finished school to
    study this course, this course is open to anyone who would like to take
    this course.

    6.  What if English is not my first language?

    This
    course is provided in English, however, due to the digital nature of
    our training, you can take your time studying the material and make use
    of tools such as google translate and Grammarly.

    7.  Is this course online or conducted in person?

    All our courses are accessible online on any device. You may complete them at your own pace and at your own time.

    8.  How do I receive my course?

    After
    you have completed the payment, you will receive a confirmation email
    and tax receipt. You will also receive an email containing your course
    login details (username and password), as well as instructions on how to
    access and log in to your course via the internet with any device,
    please check your junk/spam folder in the event that you do not receive
    the email.

    9.  When does this course start?

    Providing
    you have internet access you can start this course whenever you like,
    just go to the login page and insert your username and password and you
    can access the online material.

    10.  What is online learning like?

    Online learning is easy, if not easier than a traditional academic situation.
    By studying an online course, the usual boundaries caused by location and time constraints are eliminated, meaning you are free to study where and when you want at your own pace.

    Of course, you will need to be able to self-manage your time and be organized, but with our help, you’ll soon find yourself settling into a comfortable rhythm of study.

    11.  What computer skills do I need for my course?

    You
    don't need to be a computer expert to succeed with our online training,
    but you should be comfortable typing, using the internet and be capable
    of using common software (such as Microsoft word).

    12.  How long will you have access to the online course?

    The majority of our courses have unlimited lifetime access, meaning you can access this course whenever you want.

    Please also check the course summary, as a small selection of courses have limited access.

    13.  How long will my course take?

    Course duration, is listed under Course Summary

    14.  Do I need to buy textbooks?

    All the required material for your course is included in the online system, you do not need to buy anything else.

    15.  Is the course interactive?

    Yes, all our courses are interactive.

    16.  Is there an assessment or exam?

    Yes,
    you will be required to complete a multiple-choice test online at the
    end of your course, you can do this test as many times as you require.

    17.  What type of certificate will I receive?

    You
    will receive a Certificate of Completion that is applicable worldwide,
    which demonstrates your commitment to learning new skills. You can share
    the certificate with your friends, relatives, co-workers and employers.
    Also, include it in your resume/CV, professional social media profiles
    and job applications.

    Wendy Sue Hunt - 5 STAR REVIEW
    "If you are considering taking any “Courses for Success”, I would highly recommend it. I have always been a firm believer it’s important to always sharpen your skills. You are never too old to learn more. I found the courses very helpful, interesting and easy to understand.
    The term “Courses for Success” helped me in my current position to succeed. After completing the courses, I gave my manager the completion certificates. Recently I received a promotion too."

    Valencia Marie Aviles - 5 STAR REVIEW
    "I
    had a very good experience with my course. It has helped me to get
    multiple jobs and prepared me for almost everything I would need to
    know. The course was very informative and easy to understand and broken
    up perfectly to be done in a short amount of time while still learning a
    good amount! I would recommend Courses for Success to anyone trying to
    get abs certifications for job advancements, it is well worth it!"

    ELENA GRIFFIN - 5 STAR REVIEW
    "I have absolutely enjoyed the materials from Courses for Success. The materials are easy to understand which makes learning enjoyable. Courses for Success have great topics of interest which make you come back for
    more.
    Thank you Courses for Success for being part of my learning journey and making education affordable!"

    Our
    completion certificates are very valuable and will help you progress in
    your work environment and show employers how committed you are to learn
    new skills, you might even get a promotion.

    18.  Will this course be credited by universities?

    No, it is not equivalent to a college or university credit.

    19.  Am I guaranteed to get a job with this certificate?

    This course will give you the skills you need to help you obtain employment, but it’s up to you if you get the job or not.

    20.  How will this course assist me with my career?

    Studying
    and completing this course will show employers that you have the
    knowledge in this field, additionally you will gain more confidence in
    this area of expertise.

    21.  How long is the certificate valid for?

    The Certificates are valid for life and do not need renewing. 

    22.  Can I take more than one course at a time?

    Courses
    are studied online at your own pace and you are free to study as many
    or as few courses as you wish, we also offer online course bundles that
    allow you to save on additional courses so that you may get all the
    topics related to your training goals in one go.

    23.  What are the Payment Methods available? Is there a payment plan?

    We accept payments via PayPal, Credit Card and Bank Transfer.

    Payment Plans: We have partnered with Partial.ly, to offer our own in house payment plan. Everyone is Pre-Approved, providing the initial deposit is paid in full.

    To pay via bank transfer contact us info@coursesforsuccess.com

    24.  Can I purchase for multiple people?

    Yes, you can do this by purchasing individually via website or send us a request via email at info@coursesforsuccess.com

    25.  Can I request for an invoice before purchase?

    Yes, you can request for an invoice via email at info@coursesforsuccess.com

    26.  Purchase for a gift?

    Yes, you can purchase this course as a gift, simply send an email to info@coursesforsuccess.com, with the course details and we can accommodate this.

    27.  Can I create my own course bundle?

    Yes,
    you can customize your own bundle. Please send us the complete list
    with the exact course link of the courses you'd like to bundle up via
    email info@coursesforsuccess.com and we will create them for you. *Each course access, time of completion and certification varies depending on the course type.

    28.  How will I contact Courses For Success if I have any questions?

    You can contact our support team, at any time through live chat on our website, or email at info@coursesforsuccess.com, or by calling one of our phone numbers depending on which country you are in.  

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    Features:

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    Course Bundles

    Looking for specific training for yourself or employees. Choose from our Course Bundles below or build you own Bundle, by adding more courses to your cart. Choose different courses or the same course for multiple staff members and receive volume discounts at checkout.

    Course Bundles